You are your brand and creating the right brand for yourself is everything. Have you ever gotten a card that was so amazing that you kept it? You showed it off to other people and both of you oohed and ahhed together? Do you still have it?
Do people show off your business card?
The single image presented in your logo is supposed to be worth a thousand words. Is your image good enough to make it into someone's hand? Memory? The name of your company and your logo should not only represent who you are, but what you do. You only have a few seconds to create that image that you hope people will not only take with them but remember. Just do it.
Consider how difficult it is to get noticed by a potential customer. Now consider how much more challenging you are making the process when you design you mail outs yourself. You only have a few seconds to get their attention. There is a fleeting moment to go from the administrative assistant's hand to the trash or the meeting planner's desk. Do you want to risk it? If you are going to spend money to print and mail materials, don't you want them to represent you the best way possible?
There are places where you can save money and cutting corners can sometimes be an option, but never with your design work. Always invest in an excellent graphic designer because ultimately you are investing in your own future.
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